Small Business Marketing Unleashed Day 1
September 24, 2008 – 12:06 amHere’s an overview of the first day of SBMU in Columbus Ohio
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Search Is Important
September 23, 2008 – 1:03 pmHeather Dougherty talks about the importance of search, search data, and how it;s the best provider of consumer intent. She also talks about how news and public relations are event driven and why that makes it important to be constantly monitoring search terms.
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SBMU Charity Speed Networking at COSI
September 21, 2008 – 11:33 pmSearch Engine Guide and Small Business Marketing Unleashed put on
a great event at COSI. It was one part networking and one part charity
to help COSI expand its scientific reach to every child that wants to
attend. Check out this brief video of me at the speed networking
portion of the event.
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Web Equals Opportunity Equals Hope
September 18, 2008 – 9:27 amSage opens with a rather depressing look at the Dow Jones, offering up examples of companies like Meryll Lynch and AIG that have taken some pretty serious hits. The tone lifts though as Sage infuses his typical optimistic attitude into the situation. He encourages people who might be struggling to consider using the web as a means to bring in income.
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More Ads Please!
September 17, 2008 – 9:27 amAds are in the air this week. Microsoft AdCenter announces the addition of a fourth mainline ad placement; MIVA tells us about its new advertising platform; and Google makes a strategic partnership with NBC Universal to display their TV ads on stations like CNBC, Sci-Fi and Oxygen. Google also takes an official stand on duplicate content, stating that there is no penalty for it, other than the possibility of the search engines picking the wrong content to search. Lastly, AOL pulls it all together by allowing you to aggregate Gmail, Hotmail and Yahoo! email accounts through their site.
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