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  1. Sage, I have a question you may have answered here somewhere and would appreciate the link or your comments. How does Google, with the ongoing changes it is making to how it ranks websites, view the growing tactic of Autoposting? I have not seen any negative effects to my efforts. Is this because my links are going to relevant content even if there is some duplicating in the content?

    Thanks,

    Doug

  2. Hi Doug,

    I think that there is a lot of confusion in the search engine marketing community as a whole concerning how much importance social media plays in optimization.

    Auto-posting is something that I actually am more concerned with when it comes to Facebook. I think that those kinds of posts don’t always do as well there.

    But I think that Google is becoming more and more comfortable with content residing in multiple places. So I don’t think that there is any need to be overly concerned with your search engine rankings when it comes to auto-posting.

    The biggest concern that you will have is determining which site will be the dominant site for the content that you auto-posted. Google tries to look at the age of the page to determine what site had the original content. When you auto-post the age of all the sites is identical. So then Google is left completely up to making the decision for you.

    I have been doing a lot of auto-posting experimentation recently as well. I have decided to nofollow my Posterous blogs and Tumblr blogs. That way when I post something to them Google won’t index those. Instead they will index my main blog.

    Thanks so much for writing and talk with you soon.
    Sage

  3. Sage,

    Thanks for the answers and tip. Since I use the Posterous platform for my main site I think I’m going to post there without autoposting at that point and then autopost the post to my other social media assets after a while. Would 24 hours be long enough to wait? What do you think of this idea?

    Thanks,

    Doug

  4. I think I’d wait a week.

  5. Cool. I’ll be sure to write back here on the results.


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