Web Marketing Segmentation
Today I wanted to talk to you about what segmentation is and why you should be considering it.
These are the articles I referenced in the video:
Is Segmentation Next Big Thing In Web Marketing?
SEOmoz | Segmenting Search Intent
NewsFactor Network | Visitor Segmentation Offers Target Marketing Insight
Only Change Does Not Change
Time: 03:05
Today is Friday Commentary Day. Today I discuss the fact that the web marketing industry is nothing if not ever changing. I give you some tips on how to stay up on it in an easy way.
Search Engine Strategies New York Commentary
What: I'm in New York this week at the Search Engine Strategies NYC – April 10–13, 2007 – The Premier Conference for Search Engine Marketing & Optimization. Today I talk about the 3 major themes I've been hearing consistently at the show: Vertical search, companies wrestling with social media, and advanced tracking of your site with multiple most-wanted-responses.
Who: Sage Lewis
Where: This was shot at Search Engine Strategies NYC – April 10–13, 2007.
When: April 13, 2007
Why: As things evolve in the web, campaigns become more sophisticated. The bar gets raised and the game becomes more challenging. Understanding the trends of what is important today is going to give you the best chance of success online.
How: I shot this with my mini DV Panasonic video camera.
Commentary on Try It Week
What: This is Try It Week at WebMarketingWatch.com. Here's a commentary on why we did Try It Week.
Who: Sage Lewis
Where: This was shot at my home in Akron Ohio.
When: March 2, 2007
Why: These new sites are not only fun but they are powerful. So go have fun. You'll like it and this can help you a lot in your business.
How: This was shot with the built-in video camera on my laptop.
Other People’s Web Marketing Videos Commentary
Here is the wrap up for the week of discussing the web marketing videos we looked at this week.
I will be occasionally adding other people's videos in this section: Other People's Great Web Marketing Videos - Web Marketing Watch