Web Marketing Watch 100's of Internet Marketing training and tutorial videos.

eMarketing Techniques Conference in North Canton, Ohio – December 4, 2009

Posted on November 12, 2009

Business owners looking to learn more about emarketing will get their opportunity to do so at the eMarketing Techniques Conference will be taking place December 4th in North Canton, Ohio.  Taking place at Stark State College, guests will have an opportunity to meet and hear lectures from industry leaders in web-marketing.

The eMarketing Conference Techniques Conference will feature Jeffrey Rohrs from ExactTarget as the keynote speaker. Rohrs, who has presented at other events around the country, serves as the Vice President of Marketing for ExactTarget and is the driving force behind the company’s social media, interactive and marketing education programs.

Scheduled to speak at the event will be Sage Lewis from SageRock and WebMarketingWatch.com, author and content strategist Joe Pulizzi, online community pioneer Don Philabaum, and Mike DeAloia from the LNE Group. The event will also feature sessions on using social media for web-marketing  purposes, using business blogs to generate leads, and improving web-site traffic by using search engine optimization, social media and other web-marketing strategies.

Anyone looking to attend the event is eligible to win a free admission pass courtesy of WebMarketingWatch.com. The pass is a $199 value and those looking to enter to win can do so at http://www.sagerock.com/stark. The winner will be chosen at random and will be announced in the Web Marketing Watch newsletter.

Google does not use the keywords meta tag in web ranking

Posted on October 1, 2009

This has been the case for like forever. But for the record, let it go. The keywords tag has no value. It does, however, use the meta description tag.

For more information, please see the our blog post: http://googlewebmastercentr...

The SEO Song (Search Engine Optimisation) by Creare

Posted on September 30, 2009

The Creare Group introduce 'The SEO Song' starring Charlie And The Martyrs! It aims to promote the problems associated with black hat SEOs, and to raise awareness of the need for small to medium sized businesses to protect themselves against illegitimate optimisation techniques. Too many companies are promising to achieve top results in the search engines when they just cannot achieve these positions. The video seeks to place SEO at the forefront of attention in a fun and accessible way!

SEO Beginners In-Depth Overview

Posted on September 29, 2009
This entry is part 1 of 26 in the series SEO Course

I have recorded an hour tutorial on how to look at search engine optimization from a beginners perspective.

I've used college admissions as the test case for this. But the principles are the same for all industries.

We look at things like:

  • How to do key phrase research.
  • How to pick key phrases from the research.
  • The most important aspects of your site when it comes to search engine optimization.
  • How to analyze the competition from an SEO perspective.

If you are looking to understand how to get started with search engine optimization, this video is important for you to watch.

Case Study – Domain names, social media, email and much more

Posted on August 10, 2009
This entry is part 3 of 26 in the series SEO Course

One of the things I want to do in the private section of WebMarketingWatch.com is case studies.

I got the chance to do our first case study with Greg Drambour.

These are a few of a the places you can find him online:

Greg had some questions about whether or not he should promote his ebook on a new domain or if he should continue doing what he is currently doing.

I anticipated that was going to be the majority of the conversation. But as things unfolded, we began talking about many different topics:

  • The effectiveness of social media in getting people to purchase.
  • How to do key phrase research and determine which key phrases to pursue.
  • Usability and how it pertains to getting people to do what you want them to do.
  • The power of email marketing.
  • Statistical analysis and Google Analytics
  • Google Webmaster Tools

The conversation had a lot of really interesting topics. On top of that, these are topics that come up over and over again. So, I'm sure you will find many of these items interesting for your situation.

This is just over an hour.

These kinds of conversations rarely are had in the open. It's a unique opportunity to see a private consultation first hand.

Remember, as a member of WebMarketingWatch.com, you have the opportunity to get these kinds of complimentary consultations. Just ask me.

Powered by WishList Member - Membership Site Software