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Welcome to the ‘Search Engine Marketing’ Category

You will find all the videos relating to Search Engine Marketing here. I am continually striving to make Web Marketing Watch the absolute best resource for the absolute best Web marketing videos.

eMarketing Techniques Conference in North Canton, Ohio – December 4, 2009

Business owners looking to learn more about emarketing will get their opportunity to do so at the eMarketing Techniques Conference will be taking place December 4th in North Canton, Ohio.  Taking place at Stark State College, guests will have an opportunity to meet and hear lectures from industry leaders in web-marketing.

The eMarketing Conference Techniques Conference will feature Jeffrey Rohrs from ExactTarget as the keynote speaker. Rohrs, who has presented at other events around the country, serves as the Vice President of Marketing for ExactTarget and is the driving force behind the company’s social media, interactive and marketing education programs.

Scheduled to speak at the event will be Sage Lewis from SageRock and WebMarketingWatch.com, author and content strategist Joe Pulizzi, online community pioneer Don Philabaum, and Mike DeAloia from the LNE Group. The event will also feature sessions on using social media for web-marketing  purposes, using business blogs to generate leads, and improving web-site traffic by using search engine optimization, social media and other web-marketing strategies.

Anyone looking to attend the event is eligible to win a free admission pass courtesy of WebMarketingWatch.com. The pass is a $199 value and those looking to enter to win can do so at http://www.sagerock.com/stark. The winner will be chosen at random and will be announced in the Web Marketing Watch newsletter.

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Case Study – Domain names, social media, email and much more

This entry is part 3 of 26 in the series SEO Course

One of the things I want to do in the private section of WebMarketingWatch.com is case studies.

I got the chance to do our first case study with Greg Drambour.

These are a few of a the places you can find him online:

Greg had some questions about whether or not he should promote his ebook on a new domain or if he should continue doing what he is currently doing.

I anticipated that was going to be the majority of the conversation. But as things unfolded, we began talking about many different topics:

  • The effectiveness of social media in getting people to purchase.
  • How to do key phrase research and determine which key phrases to pursue.
  • Usability and how it pertains to getting people to do what you want them to do.
  • The power of email marketing.
  • Statistical analysis and Google Analytics
  • Google Webmaster Tools

The conversation had a lot of really interesting topics. On top of that, these are topics that come up over and over again. So, I’m sure you will find many of these items interesting for your situation.

This is just over an hour.

These kinds of conversations rarely are had in the open. It’s a unique opportunity to see a private consultation first hand.

Remember, as a member of WebMarketingWatch.com, you have the opportunity to get these kinds of complimentary consultations. Just ask me.

(more…)

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Yahoo and Microsoft Hooking Up

Microsoft and Yahoo are partnering to take on the master… Google. This is the beginning of the end for Yahoo. But it’s good news for searchers and ultimately might be just what Yahoo and Microsoft need to get into the search engine game.

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Yahoo and Microsoft Hooking Up

Microsoft and Yahoo are partnering to take on the master… Google. This is the beginning of the end for Yahoo. But it’s good news for searchers and ultimately might be just what Yahoo and Microsoft need to get into the search engine game.

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Steve Chicken Little Ballmer

From here: http://bit.ly/6nvSl

Microsoft’s Steve Ballmer has some pretty extreme views for the business world. I think he might be looking in the mirror too closely when he talks about the business world as a whole.

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