Google Website Optimizer Tour
Google Website Optimizer is a really handy tool to make your Web site perform better. If you aren't familiar with it, check out this video..
What if there were a way to find out which images, headlines, and website copy are most effective at getting your website visitors to convert? There is, with Google Website Optimizer. Learn more in this video.
Tim Ash On Landing Page Tools
I interviewed Tim today at the Starbucks in the Hilton here at SES New York. We talked about the different options you have available for landing page optimization tools.
AB Test Experts Tim Ash and Bryan Eisenberg
Tim Ash of SiteTuners and Bryan Eisenberg of Future Now, two AB testing gurus, talk landing page testing shop on the conference floor at SES San Jose 2008. Ash and Eisenberg discuss the crucial nature of testing for the bottom line with the triple threat of incrased online competition, rising PPC costs, and a recession economy. Ash also talks about SiteTuners' new self-service portal which opens up, for the first time, some of SiteTuners' large-scale multivariate testing tools to in-house SEM's (search engine marketers).
Landing Page Optimization
Sage just finished up the Landing Page Optimization session with Tim Ash. It was packed!