Web Marketing Watch Membership is on Sale!
10 Days FREE & $29/month after that. Click here to learn more.
Welcome to the ‘Google’ Category
You will find all the videos relating to Google here. I am continually striving to make Web Marketing Watch the absolute best resource for the absolute best Web marketing videos.
In business, it’s common to have personal relationships with others who are in different industries and lines of work. Having that personal relationship is always positive but will linking to that friend’s web-site look like a paid link because that person is in a different industry?
Paid links can harm a web-site, however, providing a description as to why you are linking to that particular site can be helpful. Having only one link like this with a brief summary as to why you like this person’s site will reduce the likeliness of it appearing as a paid link. It’s possible to specifically write that the link is not a paid link to avoid it coming across as such. This also helps web-site users feel more comfortable with the link and makes it appear harmless.
In short, linking to a web-site in which you have a personal relationship is fine. Just make sure you provide a brief description as to why you are linking to that web-site and watch the number of personal links you have.
There are certain instances in which documents, web-pages and other forms of text need to be translated into another language. With the help of Google Translate, Internet users can have multiple documents translated into over 50 different languages.
By going to http://translate.google.com., users can simply type a phrase into the box located near the top of the page and then have it translated by choosing the drop down options below it. Even if the user doesn’t know the language of the specific phrase, choosing “detect language” in the drop down box will help find the correct language. Dictionary results appear for short query results and appear near the bottom of the page.
When translating to a language that contains symbols or is considered non-roman script, a drop down box options does include a show Romanization link. For example, if you are translating a phrase from English to Chinese (which is a non-roman script language), click on the “show Romanization” option in the middle of the page to see the roman script version of that phrase.
For those looking to translate from Arabic, Hindi or Persian, a specific keyword is no longer needed. By simply typing in how the words sound phonetically, Google Translate will automatically transcribe them to their native language.
To translate an entire web-site, simply type in the domain name in the translate box and click enter. For example, if you wanted to translate the Cleveland Cavaliers web-site from English to Hungarian, typing in www.clevelandcavaliers.com and selecting an English to Hungarian translation will translate the web-site content.
Utilizing a search engine can be very powerful but even the most experienced Internet users could learn something new about using Google. By utilizing different search engine techniques, an Internet user utilizing Google could have a better success rate.
By putting a search term into double quotes, a search engine user can get what is called a phrase match. When using a phrase match, the search engine user is looking for matches that contain a specific phrase in it. For example, if someone wanted to search for electronic picture frames, typing in “electronic picture frames” with double quotes will help the search engine find matches for that specific phrase. In other words, the double quotes around “electronic picture frames” will match that specific phrase with content on a web-page.
To exclude unwanted words, a user can simply employ a minus sign or “-“when typing the query into a search engine. The minus sign simply tells the search engine not to look for that word during the search. For example, if a search engine user typed in tennis –shoes, it will not look for keywords or web-site content related to shoes. The minus sign before the word “shoes” in this instance tells the search engine not too look for any keywords with shoes in it and will simply focus in on “tennis” instead.
When typing keywords or a phrase into a search engine, there are times in which Google will add in synonyms to help enhance someone’s search experience. For example, if someone was typing the word “airplane” into the search engine, Google could suggest looking up “jet” as a synonym. For those who do not want that broad of a search, typing in a plus sign before the term tells the search engine to search only for that specific term. Utilizing the previous example, typing in +airplane into a search engine will tell the spider (which searches the web-site content) to look only for that keyword and no other synonyms.
Another way to get an exact match is to type in site:domain into the search engine. This search engine technique can be very handy when trying to match a specific keyword to a web-site. For example, typing in site:www.clevelandcavaliers.com merchandise will direct the user to the specific pages on the Cleveland Cavaliers web site that sells merchandise and Cavs team apparel.
This search engine technique can also be used to find sites with a top level domain. For example, typing in site:gov recycling will list recycling only web-sites that are sponsored by the US government. Specific directories can be searched utilizing this search engine technique by adding in a slash towards the end of the search query. For example, someone can simply type in site:google.com/paintings Monet to search within the paintings directory for a Money piece.
When looking to move a web-site, a big concern for web-site designers is harming online listings by moving it “in the cloud.”
To define, “in the cloud” is an expression used to describe the infrastructure of a computer network. The typical infrastructure of a cloud includes different personal and business applications that can be accessed from a web browser. While the business applications are considered to be “in the cloud”, software and data is considered to be outside the cloud because it is stored on servers.
Having a site “in the cloud” can have its advantages. If moving to the web-site to another server and a different IP address, users do have the option of setting a geographic target for a specific location. For example, if a web-site has a US IP address but has a target audience in England, the geographic target can be set for England. Even though the IP address would be listed in the United States, having the site “in the cloud” gives the web-site the opportunity to reach people in England. Software patches are not needed as much within the cloud and outsourcing online content to the cloud can make that information accessible even when the server is down.
Online chatting through the Internet is still a growing phenomenon and with Orkut, it just got better. Orkut, a social network operated by Google, recently improved their online chatting by integrating both voice and video into their online chat services.
This new video online chat is easy to use and a great way for Orkut users to communicate with one another. Similar to phone calls, Orkut users can simply call on other users and invite them to use the video online chat. It’s a free online chat for both PC and Mac users and another great way to communicate over the Internet.
Since being launched, Orkut has helped users meet new people and develop relationships over the Internet. Even though there are Orkut users in the United States, the online social networking service has a huge following in both India and Brazil. Similar to other social network or social media outlets, users can create profiles, upload videos and photos and reach out to other online users.
