The DNA of Undying Optimism
Thursday, July 10th, 2008Here is my view of why America is so amazing and how you can use that to do anything you want in your web marketing.
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Archive for July, 2008
SEO Gone Schizo? Skitzzo Shouts Out
Monday, July 7th, 2008Sage gives credit to Skitzzo of SEO Refugee, who writes “An Open Letter to SEO Bloggers: Back up Your Statements!” In the letter, Skitzzo expresses his frustration with SEO bloggers for stating theories and opinions as facts without any supporting evidence. Sage supports the call to legitimize SEO and create some sort of standards for the industry. The letter ends with the following statement: “If our industry ever wants to fully shed the reputation of snake oil salesmen, I believe we’re going to have to start putting some serious data, testing, and documented experience behind what we claim as fact.”
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The Definitive Local Search Rankings Document
Tuesday, July 1st, 2008David Mihm steals top honors this week with his article “Local Search Rankings Factors.” Sage refers to the post as the definitive local search document, thus far. David picks the brains of the top 20 local search experts to help determine what the most important factors are for local search. He created a scale of negative five to positive five that he uses to rank topics on how important they are to impacting your rankings. With a total of 47 different criteria listed, David not only tells you how the experts ranked them, but he also tells you how much they agreed or disagreed upon their importance. Topics discussed range from the “General importance of claiming Local Business Listing” to negative factors like “Listing multiple addresses on website.”
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