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I Want a Viral Video!

Mack Collier just put up an interesting article about how to create a viral video at Search Engine
Guide here:

I Want a Viral Video! - Search Engine Guide Blog

He make reference to a really compelling video put out by Dove. It's called the Evolution video.
This is exactly how a company needs to be thinking when getting into the social media space.

The video is interesting, unique and makes a connection with its intended audience.

Nice job Dove!